The Independent Hotel Show is a huge trade show that brings hotel businesses together and offers them a platform to showcase their productsand services — from sublime designers to leading, innovative technology suppliers. Following the success of last year’s event, this October, Net Affinity will be exhibiting at IHS for the sixth year running. Marketing […]
In today’s digital age, guest reviews are more than just feedback — they’re a goldmine of insights that can significantly enhance your hotel’s services, improve guest satisfaction, and boost your overall business performance. This week, we delve into the concept of review mining and explore how you can harness this powerful tool to stay ahead […]
In the dynamic world of hotel e-commerce, mobile performance is more important than ever. Net Affinity’s 2024 Hotel Mobile Barometer provides a comprehensive look at the trends and data driving mobile bookings across the UK and Ireland. As hoteliers, understanding where you stand in this landscape is essential to stay competitive and enhance your mobile […]
Did you know Net Affinity had a 98% client retention rate and a 97% client satisfaction score in 2023? These impressive statistics reflect the dedication to excellence at the heart of our operations, which is key to driving our continued growth and success. To provide an insight into what makes us unique, we sat down […]
At Net Affinity, we care about empowering you as hoteliers with the insights you need to succeed. Understanding guest behaviour is a must in today’s competitive market, and leveraging data effectively can make all the difference. Staying informed means you can make more strategic decisions, improve your guests’ experiences, and ultimately drive more bookings and […]
As book direct experts and providers of market-leading booking engine technology, we have a wealth of knowledge to pass onto hoteliers looking to improve their booking journey as part of their book direct strategy. Our booking journey analysis calls upon these years of hotel booking expertise to highlight ways in which you can increase conversion […]
